Mention that you read about it here, and get a 10% discount on your purchase! You can get a jump on your holiday shopping (I won't tell if you buy it for yourself...), and save some bucks to use with some of the other artisans in the Guild.
It's fun, it's indoors, and the hall is right across from Krispy Kreme. Seriously, what more could you want?!?
(And don't be surprised if I let loose with a random "Roll Tide" yell every now and then!)